The Excel Directory Part 1 (11/21/2011)
I am going to write a series on The Directory of Excel Experts.
Part 1.
If you have been to several of the major LinkedIn.com Excel &/or Access related groups you probably have come across a post on the Directory of Excel Experts. The Directory of Excel Experts is just that, a directory that list Excel experts. It is a web based directory to be more specific. Web based directories list links to web sites. That is pretty much all they do. Often they are nothing more than web farms, without any useful resources and just endless Google Ads.
While the link is the core purpose of this site, this site is much more than that. Yes, this site does have the SEO purpose in that the Excel expert gets a link to his site, and Google gives the SEO boost. This directory is no different. Having a link from a directory is good for the expert’s site, and having the link come from a directory that is in a related niche is even better. That makes this site that much more attractive. So when it is fully populated it will list a lot of experts, with a link to each of their websites. Google will give each of them a SEO boost. That is the SEO part of the site.
Now this site does much more than that. In reality the link is only 10% of what this site is about. This site is really a site about resources, a site that promotes the Excel experts, their work, their own sites, and it allows the experts to share what they do, if they choose to do so, they can keep that private if they decide to do so, and they can just register for the SEO link.
The site is also searchable. This is an important aspect of the site. So if someone is looking for an Excel expert they can come to this site and find one? Need an Excel expert in Florida, this site will have all of them listed. Need an Excel expert in London that speaks at seminars, this site will have all of them listed. Need an expert for a webinar, find all of them here. This site makes it all so easy.
Do you write books on Excel, or do you want to buy one? Every Excel expert can list their books that they have written, right here, on the directory for the site visitors to review. Think about that. If someone wants to find a good book on Excel, they can look thru every Excel book available on this one site. No sales pressure, because the directory does not sale the books, Amazon or such sites will do that does that. We just list them and their summary, etc. Resources J
The site will list all of the major forums, blogs, etc. Think of it as a hub for existing expert sites and not as competition for them. The directory does not have forums, why would it, Mr Excel, VBAExpress, Experts-Exchange, they already have the best ones. It will not compete with them rather it will feed traffic to them. The directory is a resource for the experts and the site visitors.
Who wins, the Excel expert and the site visitor. The user can learn more about Excel, and the Excel expert can better serve the Excel community, while getting an SEO boost.
The site opens for registration soon. Take a look. It will be a great resource. If you are an Excel expert we want you listed.
Good questions if you ask me. Any feedback? We would love to have some interaction here.
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Please e-mail me at Christopher@ExcelAndAccess.Com with any questions, comments, or feedback.
Directory of Excel Experts lists Excel Consultants, Excel Programmers, and Excel Developers. You can be listed too. Just join today.
